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Imagine That: Lennon's Back in TV Ad

Yoko Ono approves spot for One Laptop per Child

By Wesley Oliver, Newser Staff

Posted Dec 27, 2008 4:46 PM CST

(Newser) – John Lennon is starring in a new television commercial for charity 28 years after his death, the Telegraph reports. Thanks to digital technology, the Beatles legend's voice can be heard urging Americans to purchase low-cost computers for the world’s poorest children in the ad for One Laptop per Child. "You change the world," he says.

“Imagine" if every child in the world "could access a universe of knowledge,” says Lennon, whose widow, Yoko Ono, approved the spot. The laptops cost $199, or donors can buy one for a child in the developing world and another for their own child for $399.

[Images (5)]

[Videos (1)]

In a new ad, John Lennon is seen urging people to support a campaign by charity One Laptop per Child to deliver tough, solar-powered laptop computers to the world's poorest children. (AP Photo, File)

John Lennon's voice and video image tells viewers: "Imagine every child no matter where in the world they were could access a universe of knowledge." (AP Photo, FILE)

Renzo, 8, reads on his "XO" laptop in Arahuay, an Andean hilltop village in Peru. The computer was provided by the One Laptop Per Child project. (AP Photo/Martin Mejia, file)

A boy runs on his way home after school holding his laptop on his left hand in Arahuay, an Andean hilltop village in Peru. (AP Photo/Martin Mejia)

A boy writes on his laptop in Arahuay, an Andean hilltop village in Peru. (AP Photo/Martin Mejia)

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Using digital technology, John Lennon can be seen in a television commercial promoting the "One Laptop Per Child" campaign to distribute computers to all of the world's children. (langm120)

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Imagine That: Lennon's Back in TV Ad