Ford to Offer Self-Park Cars; Kerkorian Sells Stake

New Lincoln MKS models will park themselves in effort to woo car buyers
By Clay Dillow,  Newser Staff
Posted Dec 30, 2008 10:19 AM CST
The 2010 Ford Fusion Sport is seen on display at the Los Angeles Auto Show Wednesday, Nov. 19, 2008, in Los Angeles.   (AP Photo/Ric Francis)
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(Newser) – Ford plans to offer two models with a self-parking function at the Detroit auto show next month, the Wall Street Journal reports, in the continuing effort to woo buyers with new technology. But  the company's image among investors remains tarnished, as billionaire Kirk Kerkorian confirmed yesterday that he sold his remaining shares in the automaker.

While Detroit enjoys a strong reputation among truck buyers, car buyers have largely fled to foreign models, with about half of car shoppers refusing to even consider the Big Three. Ford is counting on technological innovations, including the Sync function developed with Microsoft to manage in-car entertainment and the 41 mile-per-gallon Ford Fusion hybrid, to make them “cool in the customers’ minds,” a Ford executive said.