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Cable, Satellite Providers Push Pay-Per-View Porn

By John Johnson,  Newser Staff

Posted Mar 10, 2009 8:57 PM CDT

(Newser) – Times are tough, and for cable and satellite TV companies, that means—more porn. Comcast is following DirecTV's lead and ramping up advertising for adult pay-per-view channels, reports Advertising Age. The spots will generally run on guy channels such as Spike TV and ESPN in the wee hours. Meanwhile, the cost of the porn offerings is coming down.

"I don't know if its going to be a 'Dollar Menu,' but giving people more for their money is on the agenda," said the president of New Frontier Media, an adult pay-per-view firm. Even with lower prices, however, PPV will retain high profit margins for cable and satellite companies. One study projects the on-demand adult market to be worth $1.4 billion by 2014.

Cable and satellite TV companies see profit in porn.
Cable and satellite TV companies see profit in porn.   (Shutter Stock)
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We've always been extremely discreet about this, for obvious reasons. - Robert Mercer, spokesman for DirecTV

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COMMENTS
Showing 3 of 5 comments
Chudluv
Mar 12, 2009 10:52 PM CDT
So, The Super Bowl Porn was just spring board to a more wider stance on more PORN!!! LOL....
Guest
Mar 11, 2009 7:27 AM CDT
Don't be surprised when this happens, but I predict that one day soon porn is going to come to the internet too, and lots of it.
Guest
Mar 11, 2009 2:16 AM CDT
as if the make your dick larger commericals aren't enough?

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