Insurance company gets naming rights
(NEWSER) - An insurance company no one's ever heard of is suddenly a big name in Chicago. Starting today, the Sears Tower—the tallest building in the Western Hemisphere—becomes Willis Tower, after Willis Group Holdings, the Sun-Times reports. Chicagoans grumbling about the name change, which Willis earned by leasing just three of the building's 110 floors, should stop complaining, the company's chairman says. Sears was doing nothing for the city, he notes, while Willis brought 500 new jobs to town during a recession, and coughed up $100,000 for the city's 2016 Olympic effort. More»