YouTube Streaming NCAA Games

Site launches broadcasts with little fanfare
By Matt Cantor,  Newser Staff
Posted Mar 20, 2009 6:47 AM CDT
YouTube Streaming NCAA Games
American forward Brian Gilmore, left, and Villanova forward Shane Clark battle for a rebound during the second half of their first-round men's NCAA tournament game in Philadelphia yesterday.   (AP Photo/Carolyn Kaster)

YouTube started streaming NCAA tournament games yesterday from CBS, joining several other sites, including ESPN, AOL, and Yahoo, CNET reports. But it seems strange, writes Greg Sandoval, that neither CBS nor YouTube has done much to promote the broadcasts there, given an audience recently estimated at more than 100 million. CBS has long supported YouTube, but it now has its own competing site, TV.com.
(More YouTube stories.)

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