Oprah Joins Twitter's 1M Club

TwOprah effect probably overstated

By Kevin Spak, Newser Staff

Posted May 15, 2009 12:54 PM CDT

Copied

Oprah Joins Twitter's 1M Club — Oprah Winfrey waves at protesters across the street as she enters the Art Institute of Chicago for a dinner in honor of the International Olympic Committee's Evaluation Committee, April 6, 2009. (AP Photo/Charles Rex Arbogast)

Move over, Ashton Kutcher. Oprah crossed the million-followers threshold on Twitter yesterday. What does this mean for microblogging and life as we know it? Simon Dumenco of Advertising Age, who worked with Oprah to launch O Magazine, has some thoughts:

Oprah is bigger than God. @God barely has any followers. Also, Twitter has been willing to shut down Oprah’s impersonators, but not God’s.

Sorry Twitter, Oprah’s just not that into you. She hasn’t tweeted in days—not even to mark the millionth-follower landmark.
Oprah’s fundamentally wrong for Twitter. She’s about listening, not broadcasting.
The TwOprah bump is overrated. The moms who rushed to Twitter for Oprah probably aren’t sticking around.
But Oprah’s made it safe to tweet. There’s no reason to be ashamed anymore. If Oprah does it, it must be OK.

(More Oprah Winfrey stories.)

Report an error