Mizrahi Hits Cable TV, Hawks Cheesecake
By Harry Kimball,  Newser Staff
Posted Jul 25, 2009 3:58 PM CDT
Fashion designer Isaac Mizrahi.   (AP Photo)
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(Newser) – Fashion designer Isaac Mizrahi is back, designing for Liz Claiborne, hosting a Bravo show, and … hawking cheesecake? A new QVC series will follow Mizrahi in his daily life and record his colorful chatter as he sells everything from food to furniture, the Wall Street Journal reports. As for the cheesecake, Mizrahi decorates them like spring dresses: “In spring, we will do a polka dot, obviously."

Mizrahi's varying interests and minimal attention span, which hurt him early on—Chanel dropped his line in 1998—are helping the quick-talker juggle multiple media balls today. And his timing seems good, with the birth of reality TV and the rise of cable television. Not to mention that he's always secretly loved cooking: “I liked the way it sounded—sauté, sauté, sauté! Call my mother. This is what I did on Saturday mornings.”