President Obama is about to start focusing more on the moral aspects of health care reform, stressing the need to provide secure coverage to all Americans, the Wall Street Journal reports. The shift may reflect the concerns of some supporters that Obama has spent too much time talking about the details of the proposed reform in an attempt to sell the cost-cutting aspects to Americans who already have health insurance.
The president will likely deploy his revised pitch in a conference call to religious leaders today. Recasting the debate as a moral imperative should allow Obama to return to the big-issue focus that proved so successful during the campaign. "If you are going to sell something as big and monumental and transformative as health care, you cannot get small with it,” one Democratic strategist said. ”You've got to call on the better angels out there."