Beck's Ratings Surge as Ad Boycott Continues

Six more firms to refuse to run ads on host's show
By Nick McMaster,  Newser Staff
Posted Aug 27, 2009 3:08 PM CDT

(Newser) – The audience for Glenn Beck’s Fox News show continues to swell even as more advertisers decline to run commercials on the program in the wake of the talk-show host's assertion that President Obama is a racist, the Los Angeles Times reports. Beck’s Monday night show attracted 2.81 million viewers, his third-largest audience to date, and Tuesday’s segment drew 2.7 million.

Beck has devoted this week to an exposé of radical leftist groups he claims have unchecked influence in the Obama administration. Meanwhile, Color of Change, the advocacy group that organized the advertising boycott, says six more firms will join the 36 already boycotting Beck’s program. Beck is unfazed: “Even if the powers to be right now succeed in making me poor, drum me out,” he says. “I will only be stronger for it.”