How to Use Facebook to Keep Up With the Joneses

Five rules for keeping up with the Joneses via Facebook
By Mat Probasco,  Newser Staff
Posted Aug 31, 2009 8:44 AM CDT
How to Use Facebook to Keep Up With the Joneses
A Facebook login page is seen on a computer screen in Ottawa, Ontario, Canada Thursday, August 27, 2009. Facebook is agreeing to give users more control over their information in response to concerns raised by Canadian privacy officials.   (AP Photo/The Canadian Press, Adrian Wyld)

Carefully crafted Facebook status updates are helping NYC's elite stay fabulous. Make like Tinsley Mortimer and keep up with the Joneses by following these five rules, courtesy of New York:

  1. Stay intriguingly aloof by name-dropping cautiously. Avoid being too obvious ("Off to dinner with Anna Wintour!") or vague ("Dinner out tonight") by using abbreviations and hints: "Having dinner with BFJ and last night's Daily Show guest." 

  1. Undershare. Toy with your friends by merely hinting about the fabulousness of your life: Post a beautiful photo with no caption; later tack on a single word: "Nantucket."
  2. Complain: "Had too much champagne and caviar. Must leave Ibiza."
  3. Be self-depreciating: Admonish yourself as a way to slip in details about your posh life: "Forgot toothbrush in Hamptons, now have to go back for a few days."
  4. Brag via the mouths of others: Let others explain how great you are: "Weirdo on street told me I had great legs."
(More Facebook stories.)

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