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How I Helped Plan the Balloon Boy Hoax

Scheme was a campaign to return to reality TV: researcher

By M. Morris,  Newser Staff

Posted Oct 18, 2009 3:12 PM CDT

(Newser) – Balloon boy Falcon Heene's father, Richard, planned the hoax because he wanted to return to reality TV, claims a former research assistant. Heene "was often driven by ego and fame," Robert Thomas says in an interview with Gawker, which the website acknowledges it paid him for. "He was all about controversy, hoping to whip up something significant enough to eliminate our reality TV competitors."

"Richard had an ongoing dialog with someone at ABC who helped  produce Wife Swap," on which the family had appeared twice, Thomas says. Heene apparently believed that shape-shifting aliens were controlling the government, "and the only way to get the truth out there was to use the mainstream media to raise Richard to a status of celebrity, so he could communicate with the masses."

Richard Heene's balloon is held for evidence in the Larimer County Sheriff's evidence area in Fort Collins, Colo., Sunday, Oct. 18, 2009.
Richard Heene's balloon is held for evidence in the Larimer County Sheriff's evidence area in Fort Collins, Colo., Sunday, Oct. 18, 2009.   (AP Photo/Will Powers)
Richard Heene and his 6-year-old son, Falcon, emerge from the family home in Fort Collins, Colo., Oct. 15, 2009.
Richard Heene and his 6-year-old son, Falcon, emerge from the family home in Fort Collins, Colo., Oct. 15, 2009.   (AP Photo/David Zalubowski)
Graphic gives some details about the construction of the Heene family's balloon
Graphic gives some details about the construction of the Heene family's balloon
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Larimer County, Colo., sheriff Jim Alderden announced that the "balloon boy" incident was a hoax.   (ArshaAsterakibigfan)

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COMMENTS
Showing 3 of 23 comments
divetrader
Oct 19, 2009 12:32 PM CDT
Put them all in a rubber room somewhere. They can have as much of the doctors attention as they want and need.
aces08
Oct 19, 2009 8:57 AM CDT
Do you guys even realize that about 50% of people who loss their houses do so because of ridiculous medical bills? Then theres the greedy banks who raise interest to almost double what they originally were paying a month? Then theirs the people who can afford it but loss there job because of the economy and can't anymore? No one buys a house they know they can't afford some make the mistake of buying one they can't afford for enough time after their fired (which is only a small percent). Don't just talk out of your ass.
proud_prude
Oct 19, 2009 5:25 AM CDT
I think Cat-Lover is referring to the fact that millions of ordinary Americans who were victimized by unscrupulous mortgage brokers and bank appraisers are losing their homes and no one stepping in to bail out them (or even to provide assistance such as lower interest rates) on the scale that investment bankers have been guaranteed their bonuses and jobs.

More Newser Stories

ABC Nearly Paid Balloon Boy $10K

Balloon Boy Dad: It Wasn't a Hoax

Balloon Dad Heene Gets 90 Days

Worst Parents of 2009

Balloon Boy Parents Acted Alone


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