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Guardian Axes American Website After 2 Years

Hit by losses, media company discontinues Guardian America

By Jason Farago,  Newser Staff

Posted Oct 21, 2009 4:15 AM CDT

(Newser) – Guardian News and Media, which lost $60.3 million last year, is shutting its US-centered website Guardian America after two years. The site will now redirect to the Guardian newspaper's American coverage. Guardian America's head will instead focus on international expansion for guardian.co.uk. "We took it down because it was confusing and few people landed there," said one exec. "The change is meant to be more user friendly to our American audience."

Guardian News and Media, whose headquarters in London is seen here, closed Guardian America today after two years.
Guardian News and Media, whose headquarters in London is seen here, closed Guardian America today after two years.   (©13stock)
The Guardian's website has a substantial American readership, but its Guardian America failed to take off.
The Guardian's website has a substantial American readership, but its Guardian America failed to take off.   (©bobcat rock)
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COMMENTS
Showing 3 of 3 comments
drlarrymitchell
Oct 21, 2009 11:33 AM CDT
This is sad news. The Guardian is a pretty solid read.
cochiserocks
Oct 21, 2009 11:11 AM CDT
The Guardian is pretty good news reporting. A bit of a liberal bias but overall, they try and keep their integrity in tact and use enough long words to let you know they're not dumbing it down. Shame.
Avalanche
Oct 21, 2009 1:59 AM CDT
I think I can understand why they might close the American site, after all whenever I get directed toward a story on there it's usually to the .co.uk address anyways

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