Candidates might want to think twice about wooing netizens by inviting them to make YouTube-style campaign ads and vote on their favorites. When Mitt Romney's people did it, the popular favorite was made by the president of the DLC. Bruce Reed's ad, a cheeky send-up of Mitt's struggle with his son's Democratic leanings, led in online viewings this morning by a 2-1 margin, Reed blogs in Slate.
No surprise that Romney ’08 declined to post the ad on the official contest site; evidently the sarcastic tale of reformed political apostasy wasn’t what Team Mitt had in mind. Even though the campaign director told Wired that the 10 winners would be based on "page views and viewer love," today it posted only nine finalists, and the most-loved was not among them.