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'90s Faves Pavement Can't Make Cut Now

Oldsters make too much of alt kings, new schooler says

By Will McCahill,  Newser Staff

Posted Mar 3, 2010 10:00 PM CST

(Newser) – One of “the alt-est of 1990s alt rock” bands is on the comeback trail, but Pavement looks to be falling on deaf ears with today’s hipsters. Sure, Pavement’s got “Guitars. Drums. Guy with a dopey voice. Earnest Lyrics. Yelling,” Carles blogs at Hipster Runoff—but that sound is everywhere now, and it looks to Carles like their long-awaited reunion is just a way for the oldsters to make a buck.

“Maybe if I give them a shot, I will have a better historical appreciation for indie music + alt culture,” Carles sniffs. But after doing some YouTube research, the verdict: “Seemed mediocre, like a band that would get a lot of buzz that I would choose to neglect these days because it wasn’t lofi/electro/chillwave enough for me.”

Pavement.
Pavement.   (Matador Records)
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Pavement's "Gold Soundz." (Note the '90s-hip use of the z.)   (YouTube)

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COMMENTS
Showing 3 of 5 comments
Lou_Slips
Mar 4, 2010 8:39 AM CST
If you gussied Pavement up in whatever uniform Hipster Headquarters is issuing these days and made them grow beards, the target consumers would fall into line. The music is secondary.
phaeton83
Mar 4, 2010 8:06 AM CST
Uh... you guys know Hipster Runoff is satire, right? Besides, the opinion of one hipster with a blog does not mean the new generation doesn't like Pavement.
njgreen
Mar 4, 2010 4:38 AM CST
This is exactly the way Pavement and their fans used to talk about bands that were either too old or not alt enough for them. Songs like "Cut Your Hair" and "Range Life" are prime examples. I love Pavement and am as old as they are but I gotta say, payback sure is a bitch.
 

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