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Why David Cameron Will Be Britain's Next PM

A Conservative toff has transformed himself into a consensus builder

By Caroline Miller,  Newser Staff

Posted Mar 9, 2010 11:22 AM CST

(Newser) – Temperament trumps class, Michael Wolff writes in explanation of why David Cameron, a Conservative aristocrat who should be anathema to recession-flattened Brits, is in fact about to beat the pants off of Labour Prime Minister Gordon Brown. Cameron, who worked in PR for 7 years, has managed to reinvent himself into the perfect foil for Brown, "whose lack of ease, personal remoteness, and instinctive doctrinaireness make him seem, compared with the unflappable Cameron, dark and flawed—a political train wreck."

Labour's efforts to "paint Cameron as a foolish toff" haven't stuck; they've only made the party seem hopelessly flat-footed for playing the class card. With political plasticity and brilliant marketing, Cameron has manged to detoxify the Tories, and, as London Mayor Boris Johnson tells Wolff in the Vanity Fair profile, he's “alchemized a position of more or less glutinous consensus”—something that conspicuously eludes Americans leaders at the moment.




David Cameron, leader of Britain's Conservative party, delivers his keynote speech during the party's annual spring conference, in Brighton, Sunday Feb. 28, 2010.
David Cameron, leader of Britain's Conservative party, delivers his keynote speech during the party's annual spring conference, in Brighton, Sunday Feb. 28, 2010.   (AP Photo/Lefteris Pitarakis)
British Conservative Party leader, David Cameron, gestures while speaking during a panel Rethinking Government Assistanceat the World Economic Forum in Davos, Switzerland, Friday, Jan. 29, 2010.
British Conservative Party leader, David Cameron, gestures while speaking during a panel "Rethinking Government Assistance"at the World Economic Forum in Davos, Switzerland, Friday, Jan. 29, 2010.   (AP Photo/ Michel Euler)
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COMMENTS
Showing 3 of 7 comments
Snowleopard
Mar 9, 2010 7:49 PM CST
random observation: the "conservatives" in england sound more like america's democratic party than the GOP
SalParadise
Mar 9, 2010 7:24 PM CST
I take it "toff" is the British equivalent of "elite".
DontLikeYou___
Mar 9, 2010 5:37 PM CST
Hmmmm. I know little of the man. I do wonder if he is Margaret Thatcher Conservative? I doubt it. I also wonder if he is an internationalist? If so, he is little different than Gordon Brown. I'll have to learn more about the man when I get the time.

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