Some of the world’s largest firms are uniting to encourage their suppliers to incorporate environmental awareness into their operations. Procter & Gamble, Unilever, and other multinationals hope to shrink their carbon footprints, educate consumers—and soften the potential financial impact of climate change legislation that hasn't even been proposed but appears inevitable, the Journal reports.
"Everybody who uses energy will be impacted if energy prices go up," says a P&G exec. The firms spearheading the movement have partnered with a London-based nonprofit that tracks the carbon footprints of major businesses around the world. The firm also works with Wal-Mart, which recently initiated a similar plan.