Facebook Flunks Customer Satisfaction Survey

Only MySpace has a lower rating
By Kevin Spak,  Newser Staff
Posted Jul 21, 2010 12:10 PM CDT
Facebook Flunks Customer Satisfaction Survey
In this file photo taken April 21, 2010, Facebook CEO Mark Zuckerberg delivers an address in San Francisco.   (AP Photo/Marcio Jose Sanchez, File)

Facebook may have a ton of users, but they apparently don’t like Facebook very much. The social media giant scored a dismal 64 out of 100 on the latest American Customer Service Index, which included social networking sites for the first time this year. That makes it the second worst-rated online company out there, narrowly inching out (wait for it) MySpace, which scored a 63.

That puts the two social media sites in the bottom 5% of all companies the survey tracks, depths usually reserved for airlines and cable providers. Customers listed a host of complaints, most notably privacy and security concerns, advertising, spam, and constant interface changes. So why does the site keep growing? “Facebook has its own version of a monopoly,” ForeSee research, the company behind the Index, theorizes. “Customers are willing to suffer through a poor experience in return for the benefits Facebook provides.” You can read the full report here.
(More Facebook stories.)

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