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On Sale at Target: Facebook

Credit gift cards make it easier to blow cash on FarmVille!

By Kate Schwartz,  Newser Staff

Posted Sep 1, 2010 10:57 AM CDT

(Newser) – For those of us who can hardly handle the disappointment of having Facebook involved in only 93% of our lives: You can now shop for it! At Target! Facebook credit gift cards are hitting the aisle Sunday, in denominations of $15, $25, and $50 that can be spent on goods and services available on 150 free Facebook games. It's "the perfect gift for the person who has everything in the real world, but still needs things in the imaginary world," notes Eric Savitz at Barron's. Here's what other people are saying:

  • This is a big deal for Zuckerberg, writes Peter Kafka for All Things Digital. Facebook gets a 30% cut, so the cards "should create an important revenue stream."
  • "The news shows just how hard Facebook is working to avoid the situation Google finds itself in now," writes Nicholas Carlson at Business Insider. "Google makes more than 95% of its money off of one revenue stream: search," which has left its stock flat. Facebook doesn't want to turn into "another one-trick pony."
  • But there's a second winner here, too, writes Frank Reed at Marketing Pilgrim. "This is a great get for Target because Facebook will advertise the heck out of this one (with a lot of Target’s cash presumably)."



Target logos are seen on the screens of televisions on display at a store in Tallahassee, Fla., Tuesday, Aug. 18, 2009.
Target logos are seen on the screens of televisions on display at a store in Tallahassee, Fla., Tuesday, Aug. 18, 2009.   (AP Photo/Phil Coale)
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COMMENTS
Showing 3 of 10 comments
Angelique
Sep 3, 2010 9:23 PM CDT
this is really stupid! omg! facebook is taking over the world! wtf?! its boring as hell anyways! now twitter is where its at. this is lmfao!
BlueAyez
Sep 2, 2010 9:16 AM CDT
Farmville isn't he only game with cards on sale at Target. The game company Playdom has a variety of games on Fb including the very popular Sorority Life. Their money cards have been at Target since at least last Thanksgiving. I play some of those games but would never consider spending real cash on them. Eventually they all get boring. Usually I just quit playing them. At one time,I had an extensive farm on Farmville but got kicked out when I refused to give them my email address so they could spam me. I was pretty much close to quitting it anyway. I agree with the poster who said it isn't' enough for some to have wealth and goods in the material world they need it in the imaginary as well.
dawnarun
Sep 1, 2010 10:27 PM CDT
"the perfect gift for the person who has everything in the real world, but still needs things in the imaginary world" This is the most deranged consumerist crap I've ever heard.

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