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Americans Turn to Web TV, And Advertisers Too

Madison Avenue product placements court cyber-audiences

By Chip Bayers,  Newser Staff

Posted Nov 16, 2007 12:56 PM CST

(Newser) – As broadband Internet access becomes all-pervasive, more Americans are turning from the tube to YouTube—and Madison Avenue is taking notice. The New York Times looks at the advertising industry's foray into online television, eager to get their products in front of the young, male,...   Read full story »

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