California growers furious at 'copycat' snack
(NEWSER) - When Ocean Spray's Craisins first emerged in 1989, California's raisin growers were miffed: Raisins had been around, by some accounts, since Biblical times, and here was a new fruit snack trying to steal their thunder—not to mention borrow their name. Now the raisin growers have had enough, the Los Angeles Times reports. They're investing $5 per ton in a $1.5 million campaign to attack the dried cranberries, whose sales climbed 13.4% in 2010 compared to a year earlier; raisins saw sales drop 2.4%. More»
