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Knut Mania Triggers Rift at Zoo

Polar bear's promoter leaves in dispute over marketing

By Matt Cantor,  Newser Staff

Posted Dec 13, 2007 4:30 PM CST

(Newser) – A savvy marketing campaign that turned cuddly Knut into the world's most famous polar bear has driven a wedge between his human handlers. The Berlin Zoo's finance director, the man who made Knut the poster bear for global warming and turned a tidy profit for...   Read full story »

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