Recessionistas head to cheaper chain stores in once-superstylish district
(NEWSER) - In Tokyo’s Harajuku district, designer brands are making way for cheaper “fast fashion” stores, where $100 buys an outfit, bag, shoes, and accessories. The most recent chain to debut, Forever 21, drew massive crowds—in a scene reminiscent of November, when 2,500 did the same thing next door at H&M’s opening. Fast fashion “is a hot issue in Japan’s fashion industry,” one analyst tells Time. More»
