Starting Today, TV Ads Can't Blare Anymore

FCC implements rule toning down volume of commercials

By Newser Editors and Wire Services

Posted Dec 13, 2012 3:24 PM CST

(Newser) – TV viewing could soon sound a little calmer. The CALM Act, which limits the volume of TV commercials, goes into effect today. CALM stands for Commercial Advertisement Loudness Mitigation. The act is designed to prevent TV commercials from blaring at louder volumes than the program...   Read full story »

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