How Jimmy Buffett Turned a Song Into a $100M Empire

'Margaritaville' isn't just a song—it's an industry

By Ruth Brown,  Newser Staff

Posted May 26, 2013 4:53 PM CDT

(Newser) – Jimmy Buffett's 1977 hit "Margaritaville" is not the world's most popular song—but it is probably the world's most lucrative. There are now 27 Margaritavilles worldwide, the newest of which, in Atlantic City, is comprised of restaurants, a casino, bars, and...   Read full story »


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