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China Protests Singe Torch Sponsor Lenovo

Computer maker invested $100M; 'didn't anticipate' brouhaha

By Jim O'Neill,  Newser User

Posted Apr 14, 2008 10:42 AM CDT

(Newser) – Lenovo execs were hoping for some major branding momentum from winning the Olympic torch design competition—not to mention from plunking down some $100 million as sponsors of the 2008 Beijing Games. What they got was anti-China vitriol that has accompanied the torch around the...   Read full story »

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