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French Wine Goes Pop

Wineries try 'New World'-style screw caps, snazzy labels to revive sales

By Caroline Zimmerman,  Newser User

Posted Apr 27, 2008 6:09 PM CDT

(Newser) – A screw-top Bordeaux? The once-laughable notion is bubbling up in France these days as wine makers try to reverse decades of sour sales, the AP reports. Even snazzy labels and boxed-wine-with-a-straw are fair game, after French wineries exported a record $15 billion last year with...   Read full story »

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