... Along with stations and even the transit agency's logo
(NEWSER) - The financially strapped Chicago Transit Authority is going the sell-the-naming rights route: Everything from train lines, individual stations, bus routes, retail stands, and even the agency logo will go to the highest-bidding corporate sponsor, reports the Chicago Tribune . But to make sure the daily commute doesn't get too confusing, train lines' colors will stay part of the name, so it will be something along the lines of Blue Line/McDonald's. More»