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Fisher-Price Courts Far-Flung Fans

Firm adjusts to shifting global sales patterns

By Nick McMaster,  Newser Staff

Posted May 29, 2008 2:30 PM CDT

(Newser) – Fisher-Price has tackled some unexpected challenges lately, from perfecting a recording of the phrase “It’s learning time!” in Mandarin to removing pig illustrations from Turkish kids’ books. In the past 5 years, Fisher-Price’s sales abroad have more than doubled while sales...   Read full story »

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