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Big Clients Slam Google 'Piggybacking'

Smaller companies 'piggybacking' on larger brand names

By Matt Cantor,  Newser Staff

Posted Jun 3, 2008 1:00 PM CDT

(Newser) – Google is under fire from big companies upset about an advertising mechanism that sometimes results in smaller companies “piggybacking” on larger ones, the Wall Street Journal reports. For example, a hotel search turned up an ad labeled “Marriott Atlanta” that led to hoteltravel....   Read full story »

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