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Apple Courts Studios for Rental Rights

At $3 a pop, 30-day movie loans will pit computer giant against cable, satellite

By Dustin Lushing,  Newser Staff

Posted Jun 11, 2007 7:30 AM CDT

(Newser) – Apple is buttering up top movie studios as it prepares to launch a video-on-demand service to contend with cable and satellite companies. Apple plans to offer each movie as a 30-day rental for $2.99, and it's telling studios the term of lease means they...   Read full story »

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