Shoppers turn to Aldi for cheaper groceries as recession looms
(NEWSER) - It may not stock Coke or tempt shoppers with fancy end-aisle displays, but bare-bones grocery chain Aldi fits these tough economics, reports Time. With Americans downgrading to cheaper stores, Aldi's generic, spartan approach is attracting customers eager to save a buck, or more, on a gallon of milk. The chain cuts costs by offering staples—ketchup, cereal, olive oil—in one brand in one size. More»
