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Obama's Veep Text Reached Record 2.9M

Scooped text is nation's 'largest mobile marketing event'

By Rob Quinn, Newser Staff

Posted Aug 26, 2008 6:46 AM CDT

(Newser) – Barack Obama's cell phone text to supporters naming Joe Biden as his running mate reached 2.9 million people, according to Nielsen—enough for a $290,000 bill at normal text rates. The statistics company ranks the message the nation's "single largest mobile marketing... Read full story »

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Obama's Veep Text Reached Record 2.9M

Scooped text is nation's 'largest mobile marketing event'

Barack Obama • Joe Biden • cell phones • Nielsen • text message • texting • Election 2008

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Obama Dials Up SMS Blitz

Cell phone push in last days of campaign

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Asks backers to watch rally, write 'welcome notes' to Biden

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Campaign builds huge database for Election Day, writes webmaster

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It can send texts, and one advocate says the Third World can benefit

Our Cell Phones Aren't Phones

We use them for texting, not calling

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