PR firm helped her woo pundits, make case
(NEWSER) - Sarah Palin likes to play up her outsider credentials while decrying the media elite, but she’s relied on both throughout her career. Belying her mockery of the “mainstream media,” Palin hired a well-connected PR firm to target East Coast journalists and courted conservative media insiders who eventually championed her VP candidacy. Jane Mayer of the New Yorker looks at a "surprise" nomination that was months, if not years, in the making. More»