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Shoppers Embrace Coupon Clipping 2.0

Digital discounts improve buyer tracking, make coupon use easier

By Ambreen Ali,  Newser User

Posted Feb 25, 2009 4:27 PM CST

(Newser) – The recession has more Americans clipping coupons, sort of. While coupon use has jumped 10% since October, more of those discounts were downloaded to smart phones and supermarket rewards cards—not cut out from the newspaper. And digital advertising, still a 1% sliver of the...   Read full story »

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