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They're Back From the Dead

5 brands that were revived by dramatic intervention

By Sophie Goldstein,  Newser User

Posted Aug 3, 2007 10:54 AM CDT

(Newser) – These five companies were flatlining until they made bold management decisions.  Business Week tells you how they did it.

  1. Nintendo: The Wii dared to market to families and non-gamers
  2. Audi:  Banked on engineering and prowess and didn't get distracted
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