Canna Cola looks for 'Snapple market' of THC snacks
(NEWSER) - Sure, there are marijuana soft drinks out there. But the world of "medibles"—snack products made with psychoactive doses of THC—is not that different from any other market in that it's not who does it first, but who does it best. And according to Clay Butler, the teetotaling, drug-free commercial artist tasked with branding Canna Cola, the competition is pretty sad: "You look at all the marijuana products out there, and they are so mom-and-pop, hippie-dippy, and rinky-dink," he tells the San Jose Mercury News . "If someone can put every color on the rainbow on it, they do. If they can pick the most inappropriate and unreadable fonts, they will. And there's marijuana leaves on everything." More»
