Expanding into suburban markets is working out well for organic grocer
(NEWSER) - Whole Foods wants you to know—or, at least, believe—that you won't go broke by shopping there. The upscale grocer is expanding beyond its traditional urban haunts into suburban markets, and in the process trying to shed the reputation that earned it the nickname "Whole Paycheck," the Wall Street Journal reports. The chain is offering more price promotions and discounts, and, despite rising costs, is even keeping prices on many items flat. More»
