Twitter Is Just a Fad

Total posts up from 1B a year ago, 5B just 4 months ago

(NEWSER) - Twitter isn’t growing as explosively as it used to, but the volume of traffic on the microblogging site is still expanding fast enough that it should hit 10 billion total tweets in the coming days. That’s up from a billion about a year ago, and 5 billion just 4 months ago. Gauging the progress is quite simple, Mashable reports; just look at the number tag at the end of a tweet’s URL. A recent one read 9917803012, and the site produces about 50 million a day. More»

Son's lucrative exploitation also includes book deal

(NEWSER) - Move over, Al Bundy: A project based @shitmydadsays, the Twitter feed engineered by the son of a cantankerous father, has been picked up by CBS. The creators of Will and Grace are on board as executive producers, with that selfsame transcriber of a son taking writing duties. The microblog’s title will change once on-air, the Hollywood Reporter adds, helpfully. More»

Data analysis tells you words to use and when to build your brand

(NEWSER) - You might think all you need to do to get your 140-character gems rebroadcast on Twitter is make them, well, good. Wrong. Fast Company looks at some data-proven tips from Hubspot's Dan Zarrella:

• Links work—If they're the right links: Retweets (or RTs) are three times more likely to have links than the general field, but use the right URL shortener. Newer services such as bit.ly are tops; old standby TinyURL is out to pasture.

Winner will live in California, Tweet about wine

(NEWSER) - Hardy Wallace recently lost his job—but he’ll soon be making $10,000 a month promoting Murphy-Goode winery on the Web, as the winner of the much-touted “Really Goode Job,” the San Francisco Chronicle reports. The Atlantan, who has a wine blog and has taken sommelier education courses, was first in line at the recruitment drive and says, “I was trying to get this job before there was this job.” More»

Microblogging website allows for quick communication with customers

(NEWSER) - Restaurants are finding Twitter a highly useful marketing tool, allowing for direct communication with customers other forms of advertising can’t provide, the Boston Globe reports. Boston’s Tupelo (@tupelo02139), for example, used a Twitter feed to post updates as the restaurant passed inspections, set the décor and decided on a menu. “Our opening night was packed,” said a computer consultant. “At least half were there because of Twitter.” More»