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'Cupcakists' Find Happiness in a Simple Pastry

Cultural movement extols the virtues of butter and frosting

By Nick McMaster,  Newser Staff

Posted Sep 28, 2009 4:57 PM CDT

(Newser) – Johnny Cupcakes operates stores that sell cupcake-themed merchandise—shirts and stickers bearing a skull-and-crossbones logo with a cupcake instead of a skull—but not cupcakes. Johnny Cupcakes sells the idea of cupcakes, a symbol of an uncomplicated, untouchable childhood pleasure, safe from the stresses of...   Read full story »

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