Ooyala might figure out the riddle of monetization: Forbes
(NEWSER) - There's a startup company you've probably never heard of, but chances are you've seen its work, writes Michael Humphrey in Forbes . It's called Ooyala, and it powers an enormous number of videos across the web. ESPN highlights, Miramax movies, videos that appear on the sites of Rolling Stone, TV Guide, and many more are all managed by Ooyala. The company racks up 200 million video views a month, and its future is all about making sense of the avalanche of data it receives about viewers and turning clicks into dollars. More»