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Dopamine: Produces the Rush, Not the Pleasure

The "it" neurotransmitter stimulates drive, not good feeling

By Kevin Spak,  Newser Staff

Posted Oct 27, 2009 10:23 AM CDT

(Newser) – Dopamine has become the decade’s “it” neurotransmitter, just as serotonin was in the ‘90s. But the popular image of dopamine as the brain chemical in charge of making us feel good, and hooking us on craving that feeling, a “Bacchus in...   Read full story »

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