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Law Firms Use 'YouTube Feel' in Recruiting

In bid to attract law student hires, videos play up hipness

By Nick McMaster,  Newser Staff

Posted Sep 28, 2007 6:33 PM CDT

(Newser) – Law firms are embracing the YouTube aesthetic in their attempts to hire law students as summer associates, creating promotional videos with stripped-down looks and irreverent themes, the New York Times reports. Some ads are simple testimonials from associates, while others take on popular advertising devices...   Read full story »

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