Channel will go less raunchy, more intimate, in effort to draw ladies
(NEWSER) - Now that you can get porn for free on your computer, Playboy TV is struggling to convince men to pay $15 a month for its soft-core offerings—some of which are even softer than HBO shows. Enter its new strategy: Market to the female audience. How? By adding a block of shows called "TV for 2," mostly reality-type shows that will still feature erotic content, but in a more contextualized and less raunchy fashion and with higher production values—which, studies show, is what most women want from their porn. More»