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WEDNESDAY, NOVEMBER 25, 2009
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NEWS ABOUT: web metrics

web metrics stories: 1 news summaries

The Trouble With Web Metrics

Advertisers struggle to agree on criteria for judging sites

Dec 1, 07 4:00 PM CST
(Newser) - Worried about how many hits your blog is getting? Stop. Hits are so 90’s. These days, advertisers care about page views… or is that time spent? [User] sessions? Click-through? The web generates metrics like “a fire-hose shoots water,” a top web-measurement exec told the Economist, leaving... More »

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Internet • website • Internet advertising • click throughs • web metrics

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