Pepsi

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When It Comes to Fizzy Water, Coke, Pepsi Fall Flat

Smaller brands like LaCroix enjoying huge success as soda alternative

(Newser) - With a growing number of people quitting soda, Coke and Pepsi have been venturing more into energy drinks, craft sodas, and milk , in an effort to boost sales. That's left room for smaller brands like LaCroix to enjoy huge success with sparkling water. LaCroix sales have jumped 45% since...

There's a Way to Get Aspartame in Your Diet Pepsi

PepsiCo will keep old recipe for fans while selling sucralose version in stores

(Newser) - PepsiCo announced in April it was dumping aspartame from its Diet Pepsi recipe, replacing it with sucralose, but the company now says it will keep the artificial sweetener for customers who prefer its taste—they'll just have to buy the drink online, the Wall Street Journal reports. In an...

'Aunt Jemima' Heirs Want $2B in Royalties

Anna Short Harrington's great-grandkids say Pepsi, Quaker Oats exploited her

(Newser) - "Aunt Jemima" is a household name for any American who has ever eaten a pancake (read: almost everyone). So it's not terribly surprising that the heirs of Anna Short Harrington, whose iconic image helped make the brand's syrup and pancake mixes famous, are going after decades of...

Pepsi-Flavored Cheetos Now Exist

But, sadly, only in Japan

(Newser) - Pepsi and Cheetos: a match made in snack-food heaven. But what about Pepsi-flavored Cheetos? If that seems like what you'd expect from a country salivating over breakfast waffles , we have some bad news for you: The Frito-Lay flavor does indeed exist as of last month ... in Japan. And the...

Pepsi's Latest: Fat-Blocking Soda

At least, it claims to

(Newser) - Get skinny by drinking ... Pepsi? Maybe. Pepsi-Cola has introduced a fat-blocking soda in Japan, ABC News reports, though we have to wonder if it will turn out like those "toning shoes." The "Pepsi Special," which goes on sale tomorrow, contains dextrin—a fiber that supposedly helps...

Calif. 'Frankenfood' Bill in Death Spiral After Ad War

Opponents spend $46M in GMO labeling battle

(Newser) - At first, advocates for California's Proposition 37 seemed to be skipping off to victory—but with the vote approaching, it now appears that opponents have engineered a stunning turnaround. Monsanto, DuPont, and Pepsi have spent some $46 million against the measure, which would require the labeling of genetically-modified food....

Coke, Pepsi Race to Invent Critic-Silencing Soda

Pushing for all-natural, no-cal version ... but they can't shake metallic taste

(Newser) - Coke and Pepsi are chasing the sweet spot: a soda with no calories, no artificial sweeteners, and no funny aftertaste. The world's top soft drink companies hope that's the elusive trifecta that will silence health concerns about soda and reverse the decline in consumption of carbonated drinks. But...

Pepsi Teaming Up ... With Michael Jackson

King of Pop returns in ads, special cans

(Newser) - PepsiCo is going on a reunion tour with the King of Pop. The company will today announce its deal with the estate of Michael Jackson to use the late pop star's image for its new global marketing push. In the US, the company is rolling out collectible 16-ounce blue...

Mountain Dew Now Courting More Than Just White Suburbia

Pepsi hopes Lil Wayne can inject 'urban cool'

(Newser) - Mountain Dew doesn't just want to be the soda of choice for young white suburbanites anymore. PepsiCo has launched a new marketing campaign that it hopes can bring what Bloomberg hilariously terms "urban cool" to the brand, starring more diverse endorsers such as Lil Wayne and Mexican-American skateboarder...

Now Kraft Quits 'Stand Your Ground' Supporter

Joins Coke, Pepsi in ditching conservative ALEC group

(Newser) - In January, it was Pepsi; earlier this week, it was Coke . Now Kraft is leaving the American Legislative Exchange Council, which supports laws like Florida's "stand your ground" rule. The food company won't be renewing its membership in the conservative group "for a number of reasons,...

Coke Quits Group Behind 'Stand Your Ground'

Pepsi exited conservative organization in January

(Newser) - Coca-Cola has ended its membership in a conservative group that backs "stand your ground" laws like the one at the center of the Trayvon Martin case. Much of what the American Legislative Exchange Council promotes is pro-business legislation, but it has also pushed voter ID laws and stand-your-ground laws...

Coke Modifies Coloring to Avoid Cancer Label

California cracks down on substance in caramel additive

(Newser) - Coca-Cola has begun switching to a new caramel coloring—it won't be a noticeable change—to avoid being forced to slap cancer warnings on its soda in California. The chemical that delivers the distinctive color includes a substance called 4-methylimidazole, or 4-MI. In 2011, California decreed that certain levels...

In Cash Grab, Tropicana Adding Water to Orange Juice

PepsiCo exec says many consumers prefer it that way

(Newser) - PepsiCo's plan to increase profit margins for its Tropicana orange juice is simple: Just add water. Apparently some consumers are already doing that on their own, in order to get a less-thick or lower-calorie beverage. "They themselves add water before drinking OJ," a PepsiCo exec tells Bloomberg...

And This Year&#39;s Top Super Bowl Ads Were...
 And This Year's Top 
 Super Bowl Ads Were... 
super bowl XLVI
Feb 6, 2012 7:57 AM CST

And This Year's Top Super Bowl Ads Were...

Doritos' bungee baby, Clint Eastwood for Chrysler lead the way

(Newser) - Sure, the New York Giants won the game itself, but Doritos was the big winner of the Super Bowl contest that really mattered—the ad race. Doritos' baby bungee scored the most Twitter mentions, a big 48,498 tweets, reports the Wall Street Journal; it also took the top spot...

Pepsi&#39;s Mouse-in-a-Can Defense Isn&#39;t Reassuring

 Pepsi's 
 Mouse-in-a-Can 
 Defense Isn't 
 Reassuring 
in case you missed it
Jan 7, 2012 11:48 AM CST

Pepsi's Mouse-in-a-Can Defense Isn't Reassuring

Calls it a hoax, says rodent would dissolve before opening

(Newser) - An Illinois man is suing PepsiCo after allegedly finding a mouse in his Mountain Dew, and the details just keep getting weirder. In 2009, the man says, he got sick after drinking a can of the soda. After he complained to Pepsi, it sent someone to collect the mouse, and...

Diet Coke and Coke Now Top Pepsi

Coke now makes top 2 sodas in US

(Newser) - It's not just Coke vs. Pepsi anymore: Diet Coke's sales beat out Pepsi’s for the first time in history last year, crowning it America’s No. 2 soda, the Wall Street Journal reports. In 2009, both Diet Coke and Pepsi held just under 10% of the market. But while...

Pepsi Designs 100% Plant-Based Bottle

Made of renewable materials like corn husks, pine bark

(Newser) - PepsiCo has developed the world's first plastic bottle made of nothing but renewable, plant-based materials, the Atlanta Journal-Constitution reports. The bottle is made from corn husks, switch grass, and pine bark; but in the future, Pepsi hopes to use its food byproducts like orange and potato peels. Pepsi will start...

Is Cola's Coloring Giving Us Cancer?

Health lobby wants caramel coloring banned

(Newser) - You already know soda can make you fat —but it could also give you cancer. A DC health lobby group claims the caramel coloring used by Coca-Cola and Pepsi includes two cancer-causing chemicals and should be banned, the Daily Mail reports. While the caramel one might make at home...

To Honor Women, Pepsi Launches... Skinny Can?

Attention, ladies, writes Jim Edwards: Tall and skinny equals stylish!

(Newser) - It's Fashion Week in New York, and Pepsi is debuting a new design of its own: a skinny can. Sounds harmless enough, until you read the press release accompanying the slender product. "In celebration of beautiful, confident women, Diet Pepsi presents the taller, sassier new Skinny Can…" Ouch....

War Sues Pepsi for Stealing Song

'Why Can't We Be Friends' band seeking $10M in damages

(Newser) - Seventies funk sensation War won't be giving Pepsi any peace until a copyright lawsuit is settled. The band claims Pepsi used its signature song—"Why Can't We Be Friends?"—in a Pepsi Max ad, reports TMZ . War is seeking $10 million in damages, according to a suit filed...

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