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October 10, 2008 6:41:25 PM CDT


Stories related to: product placement

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3 Stories

  • July 2008
    • Under Armour Masters Product Placement

      Under Armour Masters Product Placement

      (Newser) - There was a time when Baltimore sportswear maker Under Armour had to pay for advertising. No more, the Sun reports: its distinctive opposing-U shape has become ubiquitous in film and TV, prominently displayed in productions from Any Given Sunday to The Wire . During the first 3 months of 2008, Under Armour made no fewer than 3,000 appearances on cable TV. More »

      Tags

      sports   Baltimore   commercials   clothing   athletics   product placement

  • May 2008
  • February 2008
    • NBC Ditching Fall Debuts

      NBC Ditching Fall Debuts

      (Newser) - NBC appears to have followed through on pledges to use the writers' strike as a springboard to changing the television industry, ditching traditional fall debuts of new shows for staggered introductions throughout the year. The move is designed so the network can keep things fresh, and work more closely with advertisers, the New York Times reports. More »

      Tags

      television   advertising   NBC   CBS   Fox   ABC   network television   product placement

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