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Kim Kardashian Rakes in $10K Per Tweet

 Kim Kardashian 
 Rakes in $10K 
 Per Tweet 

move over, ashton

Kim Kardashian Rakes in $10K Per Tweet

No matter how great those online ads are, celebs still rule

(Newser) - In examining an Advertising Age slideshow on online ad rates, one of the things that caught Joe Coscarelli's—and no doubt most readers'—attention is that Kim Kardashian earns a whopping $10,000 per tweet when she shills for companies. Kardashian, who has 2.7 million followers, earns such big...

Phony Ad Clicks at Record High
 Phony Ad Clicks at Record High 

Phony Ad Clicks at Record High

Click fraud rate climbs to 17.1% in fourth quarter of 2008

(Newser) - Fraudulent attempts to deceive web advertisers into paying for phony clicks reached an all-time high in the last quarter of 2008, CNET reports. The rate of phony to genuine clicks climbed to 17.1% in the fourth quarter, increasing 1.1% from the third quarter and 0.5% from the...

Ad Networks Gain in Race for Clicks Online

Better targeting, rates draw advertisers away from portals like AOL

(Newser) - Once, advertisers bought web ads the way they bought TV spots: by buying space on popular sites to increase brand visibility. Now the mentality has changed, the New York Times reports: Buyers want targeted buys that produce lots of clicks for their buck. Increasingly, that means they’re turning away...

Slowing Click Rate Hits Google Shares

Third monthly decline prompts fears for search king

(Newser) - Google shares declined 2.7% yesterday as the company reported its third month-on-month drop in advertising clicks, MarketWatch reports. Google's market share is still expanding, but that growth won't show up on the bottom line if the clicks that generate revenue keep slipping. The firm has shed 14% of its...

Google Not Clicking with Investors
Google Not Clicking with Investors

Google Not Clicking with Investors

Share price continues slide as advertising views flatline in January

(Newser) - Google, flying high in November when its stock hit a record $747.24, is falling back to Earth as investors worry that the slowing economy is discouraging web surfers from clicking on the search giant’s ads, reports the Wall Street Journal. A comScore report yesterday said Google’s January...

5 Stories