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August 29, 2008 5:49:43 PM CDT


Stories related to: Dos Equis

Stories

2 Stories

  • June 2008
    • Is That a Commercial or a Game Show? Maybe Both

      Is That a Commercial or a Game Show? Maybe Both

      (Newser) - The days when a TV host would serve up a tasty bowl of Alpo or light up a Lucky Strike on-air and sing its praises are long gone, but in-show sponsorship may be making a comeback, the New York Times reports. Meow Mix will launch its own game show this summer, and Dos Equis beer plans to boost its brand with an upcoming reality show. More »

      Tags

      television   marketing   branding   TV advertising   advertisers   game show   Dos Equis

  • February 2008

2 Stories

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