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NEWS ABOUT: behavioral ecnonomics

Utilities Turn to Peer Pressure to Nudge Customers

Cut your energy use to keep up with Joneses

(Newser) - Would you be more likely to rein in your energy use if you knew it would save money, or if you knew your neighbors used less? Traditional economists assume the former—that consumers do what is in their best interest—but companies are ditching that notion in favor of behavioral... More »

Obama Brain Trust's Key 'Ism' Is Pragmatism

Team of behavioral economists bucks convention, ideology

(Newser) - Barack Obama’s brain trust leans heavily on behavioral economics, the New Republic reports, with academics who start small in their analyses—looking at everyday anomalies—and are relatively ideology-free pragmatists. From his top economic adviser to his health-care and Social Security aides, Obama is surrounded not by "big-think... More »

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