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NEWS ABOUT: H&M

And This Year's Top Super Bowl Ads Were...

Doritos' bungee baby, Clint Eastwood for Chrysler lead the way

(Newser) - Sure, the New York Giants won the game itself, but Doritos was the big winner of the Super Bowl contest that really mattered—the ad race. Doritos' baby bungee scored the most Twitter mentions, a big 48,498 tweets, reports the Wall Street Journal; it also took the top spot... More »

Jimmy Choo Steps Into H&M

Fashion collection will include designs for men and women

(Newser) - Christmas has come early for recessionistas: Jimmy Choo is teaming up with the budget-conscious retail chain H&M, the AP reports. The shoemaker, adored by Sex and the City’s Carrie, will also include bags, accessories, and clothing in its collection, to launch Nov. 14. “We adore Jimmy Choo’... More »

Cheaper 'Fast Fashion' Booms in Japan

Recessionistas head to cheaper chain stores in once-superstylish district

(Newser) - In Tokyo’s Harajuku district, designer brands are making way for cheaper “fast fashion” stores, where $100 buys an outfit, bag, shoes, and accessories. The most recent chain to debut, Forever 21, drew massive crowds—in a scene reminiscent of November, when 2,500 did the same thing next... More »

H&M Named Europe's Most Valuable Brand

Interbrand says strong 'own-label' is key to international success

(Newser) - Swedish clothing chain H&M was named Europe’s most valuable brand in the inaugural  ranking of retailers on the continent by Interbrand, the brand consulting firm, reports the Financial Times. H&M’s brand value was placed at $20.7 billion. French retailer Carrefour ($13.2 billion) and Sweden’... More »

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